Saturday, January 23, 2016

ZOWETRON

As we shine the mirror of reflection back at 2015; we continue to be inspired by the future sounds. So: now, if you've been following us on our social networks, you've probably witnessed the birth of ZOWETRON! A recent concept we launched at the Soweto Fashion Week last year November. As usual; the collection was presented in a way the beats had directed our souls. A path less travelled: a gateway to the future. A collab delicacy with Digging Thoughts (DT), a music production company from Soweto.



DT directed LBC's showcase musically. Bunjoyi & Poetic Justice; the two artists from the brand; hummed a duet on the runway, while the models walked for us, boasting the collection.

ZOWETRON is a futuristic Soweto. A story of progression & freedom. Thoughts of an unbounded state of mind & inspiration.  Always drawing inspiration from mostly things we love; things we find cool or experiences. Things like Transformers, the movie. ZOWETRON also explains the origins of HlfmanHlfmachine; the Beatbots. The imagination music fearlessly has created within us. Bringing fashion, visual art & music together in one medium/space.

Anyway we out here; looking forward to 2016 unfolding this story in a way you had never imagined. Hope it will inspire those that have been searching for freedom, creatively or otherwise. Most importantly happiness & love in what makes you; you!

Stay tuned…





 Bunjoyi: vocalist from Digging Thoughts


 Poetic Justice: mc/poet from Digging Thoughts












No comments:

Post a Comment